Active Nation Celebrates Strong Post-Covid Recovery Above National Average
At Active Nation, we are a charity and a leading provider of indoor and outdoor leisure, fitness, and sports facilities. We are thrilled to announce the remarkable recovery of physical activities in UK leisure centres following the Covid-19 pandemic. Recent data from Moving Communities reveals that the number of visits to these centres has reached an impressive 68% of pre-Covid levels, reflecting the resilience and commitment of individuals towards their health and well-being.
The post-Covid recovery in physical activities not only signifies a positive shift in people’s attitudes towards their physical health but also presents an incredible opportunity to boost both the national and local economy. Stuart Martin, Managing Director of Active Nation, highlighted the significance of this recovery, stating, “We are delighted to witness the strong rebound in visits to our leisure centres. It showcases the determination and dedication of individuals towards leading an active lifestyle even in challenging times.”
With the sustained growth in recovery numbers, leisure centres play a crucial role in maintaining and improving public facilities that benefit communities nationwide. Research-based funding will enable Active Nation and other providers to continue investing in equipment, enhancing the quality of services, and expanding accessibility for all.
Moving Communities’ data against Active Nation’s data shows outstanding performance by Active Nation, with our recovery rate standing at an impressive 82%, which is 14% above the industry average. Here are the recovery rates for all of our centres:
• Bitterne: 86%
• Chamberlayne: 85%
• The Quays: 87%
• Birchwood: 78%
• Yarborough: 85%
• Etwall: 81%
• Green Bank: 82%
• Preston: 70%
• Runcorn: 81%
This accomplishment underscores Active Nation’s commitment to delivering exceptional experiences to its supporters and ensuring that their facilities and activities remain at the forefront of communities.
As the country gradually emerges from the challenges posed by the pandemic, Active Nation is excited to be part of the collective effort in promoting health, well-being, and economic growth. The charity remains dedicated to providing innovative fitness solutions, fostering a sense of community, and empowering individuals to lead healthier, more active lives.
About Active Nation:
Active Nation is a charity and a leading provider of indoor and outdoor leisure and fitness facilities, committed to inspiring the nation to improve their health and well-being. With a strong focus on community engagement, Active Nation offers a wide range of indoor and outdoor well-being activities including swimming, gym fitness, group exercise classes, on-demand workouts, and expert guidance to help people of all ages and abilities achieve their health and fitness goals in the UK.
For media inquiries, please contact: enquiries@activenation.org.uk
